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October 21, 2024

Tomato: the supply chain demands consistent products year-round

With the goal of generating greater demand for healthier, tastier, and higher-quality food throughout the entire fresh tomato supply chain, it is increasingly important to focus on high-tech horticulture. This is the case with the seed company Harmoniz, which continues to invest significantly in the professionalization and specialization of this sector. […]
October 8, 2024

Harmoniz Ibérica uncovers new market opportunities

The seed company highlights the importance of collaboration across the entire value chain to provide the best consumer experience: “We want consumers to choose our varieties first and, above all, again” they assert. […]
September 25, 2024

New breeding and demonstration facility for the high-tech market opened

Initially specializing in unheated greenhouse production, the company is now expanding its focus to high-tech varieties to ensure availability in all seasons. Last week, over 150 guests from 15 countries gathered for the grand opening of Harmoniz’s new breeding and demonstration facility. […]
August 22, 2024

Bernabel and Bonáyar, two bell-type varieties to satisfy the entire supply chain

Harmoniz Ibérica focuses on bell-type peppers, a growing segment in the pepper market, and guarantees a high yield of quality fruits. The pepper market, particularly the bell pepper segment, continues to grow thanks to the proven profitability of this crop in recent seasons. Medium and late cultivation cycles are prevailing, even in areas traditionally known for early cycles. […]
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ToBRFV FOCUS

PVIS, un sistema único de detección

DNA Markers for resistance

Harmoniz fijó la investigación y el desarrollo de material genético resistente al virus como uno de sus principales objetivos en 2015. Gracias a un sistema único de detección y valoración del virus (PVIS) desarrollado para ese propósito, el equipo I+D conseguió identificar varias fuentes genéticas resistentes a “Rugoso” (ToBRFV) y desarollar una primera cartera completa de variedades comerciales resistentes al virus.

Todo sobre Rugoso

Archivo

Tomato: the supply chain demands consistent products year-round

October 21, 2024
With the goal of generating greater demand for healthier, tastier, and higher-quality food throughout the entire fresh tomato supply chain, it is increasingly important to focus on high-tech horticulture. This is the case with the seed company Harmoniz, which continues to invest significantly in the professionalization and specialization of this sector. […]

Harmoniz Ibérica uncovers new market opportunities

October 8, 2024
The seed company highlights the importance of collaboration across the entire value chain to provide the best consumer experience: “We want consumers to choose our varieties first and, above all, again” they assert. […]

New breeding and demonstration facility for the high-tech market opened

September 25, 2024
Initially specializing in unheated greenhouse production, the company is now expanding its focus to high-tech varieties to ensure availability in all seasons. Last week, over 150 guests from 15 countries gathered for the grand opening of Harmoniz’s new breeding and demonstration facility. […]

Bernabel and Bonáyar, two bell-type varieties to satisfy the entire supply chain

August 22, 2024
Harmoniz Ibérica focuses on bell-type peppers, a growing segment in the pepper market, and guarantees a high yield of quality fruits. The pepper market, particularly the bell pepper segment, continues to grow thanks to the proven profitability of this crop in recent seasons. Medium and late cultivation cycles are prevailing, even in areas traditionally known for early cycles. […]

Harmoniz Seeds opens new demo site in Netherlands

August 21, 2024
The global breeder in vegetable seeds is establishing itself even more firmly in the Netherlands with its own demo greenhouse in Westland to serve the North-West European market even more firmly with the distinctive character of its varieties.[…]

Carreras F1: how to successfully grow a smooth round tomato in the Fondi area

August 20, 2024
“The smooth round tomato is less cultivated here in the Fondi, Sperlonga, Monte San Biagio area than in other areas,” says Virgilio Capuano, partner-owner of the Capuano agricultural company (Fondi, LT), who continues: “We saw a first change of trend around 2010, due to a strong attack of Tuta Absoluta, and now, in a few years, a shift towards smaller varieties.”

NL: Harmoniz breeding and demo facility to open in September

July 31, 2024
Harmoniz Seeds’ new breeding and demo facility in the Netherlands will be officially opened in September. In preparation for that official opening, the first batch of tomato plants is currently being grown in the new greenhouse. […]

Dulcimor, “high tech” flavor in the cocktail market

July 7, 2024
Four years ago, Dulcimor, one of the Harmoniz’s cocktail tomato, broke into the market and, during this time, it has managed to open up an important place among producers and marketers, in addition to being very well received by large retailers. […]

Value has dropped by 45% compared with last year – ”Italian tomato producers are underpaid”

July 3, 2024
Value has dropped by 45% compared with last year – Italian tomato producers are underpaid. “I believe this umpteenth drop in prices of April-May can make us reflect and be considered an opportunity: a starting point to trigger a collective, systemic and structural change,” states Vincenzo Maorino […]

Peppers: meeting the needs of the producer and the consumer

June 30, 2024
Harmoniz focuses its pepper breeding program on two key strategies: the development of new bell-type varieties to be added to Bernabel and Bonáyar, and the launching of “unique specialties” in the market. […]

“Our goal is to provide the farmer with the greatest confidence”

June 5, 2024
At Harmoniz new tomato varieties with resistance to the ToBRFV are developed, based on the conditions in which they will be grown, thus guaranteeing their maximum adaptability, and without forgetting aspects such as productivity and organoleptic and gustatory qualities.. […]

Bernabel and Bonáyar, high yield and uniform size up to the end of the cycle (Spanish)

May 6, 2024
Los dos primeros pimientos california de Harmoniz con resistencia a oídio, el primero en rojo y el segundo en amarillo, han llegado al final de su ciclo de cultivo manteniendo la forma y el calibre a pesar de las bajas temperaturas del invierno. […]

F1 Carreras and much more from Harmoniz

April 21, 2024
“From the beginning, the goal has been to introduce varieties suitable for this area. Growers select these varieties because of their profitability and safety in cultivation and, at the same time, because consumers who value the taste and quality of fresh products consistently buy them.”

The Growth Of Harmoniz: A New Era In Seed Development

April 11, 2024
“The high-tech horticulture ecosystem in Zuid-Holland and the Netherlands is known for its competitive but collaborative environment. Harmoniz has made the most of this collaboration by jointly buying and converting a greenhouse into an R&D centre together with Horti-Tech and Metazet. […]”

New addition to Harmoniz team

February 12, 2024
“Harmoniz Seeds annouces the addition to their team of Alan Craig as the DS Technical & Business Lead. Alan brings nearly 30 years of extensive experience in the Fresh Produce industry, having held various roles spanning field harvesting, product management, and commercial functions. […]”

New products for different segments of the tomato market

January 16, 2024
“After discovering that the Harmoniz brand is backed by 20 years of research by TomaTech and Nirit Seed, two Israeli seed companies specializing in tomatoes, I decided last year to put Carreras alongside some of the hybrids recommended by the company for the Fondi-Latina area and, in general, for central and southern Italy.”[…]”

New Dutch R&D greenhouse under construction

November 21, 2023
“In Westland HortiTech, Harmoniz, and Metazet have found a greenhouse that they will jointly have converted into an R&D greenhouse. The conversion is now in full swing. Last Friday, the official launch of the project with (construction) partners took place. […]”

Dalibor F1: New TOV tomato suitable for winter cycles resistant to cracking and blotchiness

September 18, 2023
“The segment of cluster tomatoes, after a long parenthesis in favor of small berries, in recent years is reliving a new season of enthusiasm for consumption. It is appreciated by growers and, as mentioned, by those consumers who are oriented towards a tomato perceived as adhering to the Italian culinary tradition, both in Italy and abroad. […]”

Harmoniz starts the campaign with 20 varieties resistant to ToBRFV

September 15, 2023
“Certainty. That’s what I would answer if they asked me: “What does the production sector need most at the moment?” says Maury Fernandez, General Manager at Harmoniz Ibérica. “We closed a campaign in which we produced less, and we saved ourselves because we sold well. “We closed a campaign in which we produced less, and we saved ourselves because we sold well. […]”

Midres and Basoche, ToBRFV-resistant midi and mini-plum tomatoes for winter cycles

August 29, 2023
“Midres and Basoche are probably the two most interesting varieties of the 2023 Harmoniz’s tomato range suitable for the winter cycles. “Says Giuseppe Busacca, Product Development Harmoniz Italia, and adds: “Resistance contributes to the success of these varieties: a very complete package […]”

Harmoniz acquires Plant Factory Netherlands to create Harmoniz NL

August 9, 2023
“Harmoniz Ltd., a global seed company known for its differentiated tomatoes, is thrilled to announce the acquisition of Plant Factory Netherlands. Previously owned by WPK, which distributes Harmoniz seeds in the Netherlands, this strategic acquisition marks the establishment of a new company entity, Harmoniz NL, in the Netherlands and heralds Harmoniz’s expansion into the Northwest Europe heated greenhouse crops market.” […]

Harmoniz wins battle against ToBRFV

July 28, 2023
“By applying advanced technologies, and intensive team dedication, we are close to offer to the grower’s resistant versions of the best varieties of Harmoniz’s known portfolio. The same varieties that were known for their yield, quality and adaptation to the growing condition with the security of certified ToBRFV resistance.” […]

The responsibility of producers in protecting Italian-made products

June 14, 2023
“As producers in the Pachino area, we have a big responsibility, because we export products of excellent quality and keep up the good name of made in Italy products by means of the tomatoes we produce,” says Sammy Lauretta, owner of the Lauretta Salvatore farm, in a testimony obtained directly from the fields by Harmoniz technicians. […]

Harmoniz promotes its first plum tomato for Almería

June 12, 2023
“There are challenges to solve beyond yield, pathogen resistance and maturity” – says Fernandez – “Shelf life, taste, nutritional values, freshness and attractiveness of the product, to name a few. We have been working hard for years to face the agronomic challenges without ignoring the post-harvest ones, in an increasingly segmented market that demands more flavor, conservation and consistency on the shelf.

Harmoniz values the importance of innovation at every stage of the supply chain

June 9, 2023
“There are challenges to solve beyond yield, pathogen resistance and maturity” – says Fernandez – “Shelf life, taste, nutritional values, freshness and attractiveness of the product, to name a few. We have been working hard for years to face the agronomic challenges without ignoring the post-harvest ones, in an increasingly segmented market that demands more flavor, conservation and consistency on the shelf.

A unique ToBRFV-inoculation system for a new generation of resistant hybrids

June 1, 2023
Newly born from the merger of the Israeli companies Nirit Seeds and Tomatech, the international seed company Harmoniz, preserve the legacy of leading company in the development of innovative, flavorful and virus-resistant tomato varieties, such as ToBRFV, thanks to the synergies of its excellent and experienced teams, its advanced R&D capabilities, molecular technology and breeding techniques, and its marketing channels worldwide. […]

Tomato open day for the mini and midi plum segments

May 24, 2023
After the appointment of Saro Tumino as the new general manager for Italy, international seed company Harmoniz – which was recently created from the merger of TomaTech and Nirit Seeds – continues to demonstrate the high strategic value of the Italian table tomato market. This time, the company is presenting its new range of commercial and pre-commercial tomato varieties resistant to ToBRFV. […]

New managers appointed for Harmoniz in Italy and North America

April 20, 2023
Harmoniz Ltd announces the appointment of Saro Tumino as the new General Manager of Harmoniz’s Italian subsidiary and Stephan Vonk in the position of Area Sales Manager of North America (USA and Canada). These appointments follow a few months after its official launch at Fruit Logistica 2023, as the Israeli greenhouse seed breeding company was formed by the merger of TomaTech and Nirit Seeds in 2022.[…]

We understand the needs of retailers and growers

April 3, 2023
According to research published by Eurostat, only 12% of the EU population consumed the recommended minimum of five portions of produce daily, partly because of the poor taste of the produce. Israeli greenhouse seeds developer Harmoniz is using cutting-edge molecular biology and breeding technologies to bring tomatoes with superior flavor, long-lasting freshness, and high resistance to viruses to the world’s supermarkets. […]

Harmoniz Ibérica, redefining the greenhouse seeds market

March 25, 2023
To confirm its leadership in tomato crops, exemplified by varieties that stand out in the Spanish market such as Korino, Cosmostar, Dormaplum, Ultiplum – among others – the merged company maintains its commitment on innovation and diversification, both at the agronomic level – introducing resistances such as the ‘Rugoso virus’ (ToBRFV) – and in terms of “quality”, to be understood as harmonies of flavors, shapes, colors and nutritional properties offering a superior consumer experience. […]

Harmoniz sets out to redefine the global greenhouse seeds market

February 16, 2023
Global greenhouse seeds developer Harmoniz is making its debut after concluding the legal processes of the merger of TomaTech, a seed breeding company, and Nirit Seeds, developers of some of the most successful hybrid vegetable seeds in the market. The rebranded company leverages the companies’ molecular biology and breeding technologies to create tomatoes of uncompromising quality. Harmoniz debuted its new brand at Fruit Logistica 2023 in Berlin, which took place between February 8th and February 10th.[…]

Nirit Seeds and TomaTech acquired and merged at a value of over $60 million

February 28, 2022
“The new company will benefit from significant synergies and unique R&D capabilities that will drive accelerated growth in the global vegetables markets.” acquired and merged at a value of over $60 million A new global vegetable seeds company is born Zion Cohen and Dr. Favi Vidavsky | Photo: Aharon Gedalia Boaz Fibishevich and Hannah Selvirt […]

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